Means Of Digital Marketing

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1.Search Engine Optimization (SEO) – Improving website visibility in search engine results to attract organic traffic.

2. Social Media Marketing (SMM)– Using platforms like Facebook, Instagram, LinkedIn, and Twitter to build brand awareness and connect with audiences.

3. Content Marketing – Creating valuable content such as blogs, videos, and infographics to educate and attract customers.

4. Email Marketing – Sending personalized messages and offers directly to subscribers’ inboxes.

5. Pay-Per-Click (PPC) Advertising – Running paid ads on Google, social media, or other networks for targeted traffic.

6. Affiliate Marketing – Partnering with individuals or companies who promote your products for a commission.

7. Influencer Marketing – Collaborating with online personalities who can influence purchasing decisions.

In today’s competitive market, a mix of these methods ensures a strong online presence, better customer reach, and improved sales. Businesses that adapt to digital marketing trends can build lasting relationships with their audience and grow steadily.

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Vaikas A.

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